Acquisition training

Gaining new customers is a top target again with regard to the stiff displacement competition! Who wants to maintain or increase market shares, should win new customers and bind regular customers.

Expanding the current regular clientele by new intersting consumers requires competence, creativity and systematic work on behalf of salesmen. The first impressions is as important as establishing and caring for a positive customer relationship. In this seminar we will work out strategies to win new customers and we will show how the canvasser can find new addresses.
 

The participants will intensively deal with the subjects of gaining new customers and binding regular clientele. They will work out strategies to find new customers and will get to know methods to prepare a first contact and to overcome own inner and outer hurdles for acquisition.

 

Requirements to the canvasser

Preparation of the first contact

Recognizing and reducing barriers to establish a contact

Giving a positive first impression

Gaining the customer's trust

Gathering addresses

Special techniques for talks

Handling of objections

Preparation and processing of the first talk

New customers will become regular customers

Care of relations